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Seeing colourWhy Your TV’s Colors Look Different to Everyone Else, Explained by New Vision Model Craft and textilesNeed a pop of colour? Try autumn 2026’s designer accessories Pigments and dyesArcheologists discover hidden tomb untouched for 600 years that's 'like a treasure chest'FestivalsShrichakra Rangoli: How ancient India turned geometry, mathematics and cosmic thought into a sacred art form FestivalsPoliticians grab limelight as Holi colour bombs Bangkok Photo 1/11 FestivalsPhotos of the week Colour of the yearEvery 2027 Color of the Year We Know So Far Fashion and designThe 8 Colors Fashion Girls are Building Their Fall Wardrobes Around FestivalsIn India, Holi welcomes spring with a Festival of Colors Colour of the yearTom’s Watch Bar Partners With Dodgers Fan Club Pantone 294 Seeing colourWhy Your TV’s Colors Look Different to Everyone Else, Explained by New Vision Model Craft and textilesNeed a pop of colour? Try autumn 2026’s designer accessories Pigments and dyesArcheologists discover hidden tomb untouched for 600 years that's 'like a treasure chest'FestivalsShrichakra Rangoli: How ancient India turned geometry, mathematics and cosmic thought into a sacred art form FestivalsPoliticians grab limelight as Holi colour bombs Bangkok Photo 1/11 FestivalsPhotos of the week Colour of the yearEvery 2027 Color of the Year We Know So Far Fashion and designThe 8 Colors Fashion Girls are Building Their Fall Wardrobes Around FestivalsIn India, Holi welcomes spring with a Festival of Colors Colour of the yearTom’s Watch Bar Partners With Dodgers Fan Club Pantone 294

Rang

The colour lab

Close to Amethyst

What is this colour called?

The closest names in the swatch book, nearest first. The number is the distance in CIE Lab space: under 2 is hard to tell apart by eye.

Amethyst#9966CC6.9 Purple Plum#9C51B69.5 Royal purple#7851A99.8 Lavender (floral)#B57EDC10.8 Medium purple#9370DB12.1 mediumpurple#9370DB12.1 Middle blue purple#8B72BE13.2 Violet-blue (Crayola)#766EC815.2 Fujimurasaki藤紫#875F9A17.8 French mauve#D473D418.1 Purple mountain majesty#9678B618.7 Maximum purple#73338019.4

Harmonies

ComplementaryIts opposite on the wheel

#9962BC #84BC62

AnalogousIts neighbours

#9962BC #6C62BC #BC62B1

TriadicThree evenly spaced

#9962BC #BC9962 #62BC99

Split complementaryEither side of its opposite

#9962BC #B1BC62 #62BC6C

TintsLighter

#9962BC #BA94D1 #DAC6E7 #F6F1F8

ShadesDarker

#9962BC #7B439D #593172 #381F47

Contrast with text

White text 4.35:1large text only

Black text 4.83:1passes AA

Ratios follow the WCAG 2 formula. 4.5:1 is the usual minimum for body text.

Through colour-blind eyes

Typical vision

Protanopia

Deuteranopia

Tritanopia

No colour

A simulation. Real colour vision varies from person to person.

The weekly palette

Every Monday: seven colours you may not know, what the world is wearing this week, and one idea about colour.